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New technology and inexpensive bandwidth has given online radio a foothold on the net. Online radio chat are a great match, because you can listen to the radio while you're chatting, and folks running small radio stations can broadcast to folks in specific chat services or even specific chat rooms. Some online radio station software is even free. You can set up a radio station right on your PC and broadcast to a handful of people at once. Chat rooms are a great place to find new listeners. Many people set up an online radio station, go into a chat service and offer to announce chatters' paint contests or game tournaments. The painters, in turn, tune into that radio station. It's a great, synergistic relationship.